Starting from the beginning of the season, our matchday programmes will be available to view online for free to all supporters. This new format will not only allow us to reach a wider audience, but it will also enable us to offer a more engaging and interactive programme than ever before.
Our decision to move away from printed programmes was not taken lightly, but we believe it is the right one for the club, and for you, our loyal supporters. There are several key reasons behind this change:
Accessibility for All: By distributing our programmes digitally via our website, we can ensure that every supporter, regardless of location, can access and enjoy the content without any barriers. The programme will be available for free to download or view online.
Rising Print Costs: The cost of producing printed programmes has continued to rise. Last season, the club unfortunately lost around £3,000 on printed programmes. By moving to a digital format, we can reallocate these resources to other areas of the club, ultimately benefiting the team and our supporters.
Increased Visibility: The digital programme will be seen by more people, making it more appealing to advertisers. This increased visibility can lead to greater sponsorship opportunities, which will directly support the club’s operations and growth.
Exclusive Content: With the creation of our in-house media team, we’re excited to bring you more exclusive content than ever before. Expect in-depth player interviews, behind-the-scenes articles, and features from various areas across the club. This content will be tailored specifically for our online platform, allowing for richer, more engaging storytelling.
We understand that many of you have cherished the tradition of collecting printed programmes, and we’re committed to making this digital transition as smooth as possible. Our goal is to offer a programme that is even more valuable and enjoyable, while also ensuring the long-term sustainability of the club.
Thank you for your continued support of Redditch United. We’re confident that this new approach to our matchday programme will enhance your connection to the club and enrich your matchday experience.
To view the first edition, click here.
If you have any questions or feedback, please don’t hesitate to reach out.
Up the Reds!
